As we know local search results are very helpful for drive customers to local businesses, but when you are in a city having lot’s of stores are available with same category of business it’s very hard to get 1st position on local search results.
But don’t worry I will guide you how to rank your local SEO results and make a unique identity and earn lot’s of customers as compare to others. Google generally show 3 or 7 local business results when someone search for relevant services or product in their local city or area.
Create Google Plus Local Business Page
First thing you have to crate google plus local business page and verify it. I am leaving in India and when it’s come to my country Google only show Google Map search results and if you are out of India like USA and UK you may also verify your listing through yelp.
Always create business page with proper category, and if it contain the keywords you are looking for rank or city name can add extra value. If I have create a local business page for restaurant in gurgaon with brand of Haldirams, for better ranking and clarification of my location I will choose “Haldirams Gurgaon ” with Category of restaurants.
Category will help me to rank when someone search for restaurants and my Google plus business name have City name “Gurgaon” so it will help help be to rank better for good position.
Create NAP With Schema Guideline
Nap stands for Name, Address and phone number and very helpful to local businesses, it tell the google that you are local business and associate with given particular address and phone number. After creating NAP you may put it to the footer section of Your webpages, make sure use schema tags properly otherwise you may loose your ranking.
If you don’t have idea about schema, then simply use NAP.
Name – Business Name,
Address- Business address
Phone No. – 9812xxxxx00
in text format, Now google is going smart every day and it easily detect it from text format and help you to rank better for that particular city.
Use Location Base Title For Landing Page
When you add landing page to your google plus local page, then make sure you have use Location and preferred keywords in Title. In local results google either show the name of business or title of landing page, it choose title of page as per users search query and show best one with more relevancy, join our training institute for learn local seo for increase your business presence.
Link To Local Blogs And Websites With Relevant Content
When your business website is associate with local city or area then it will more better if you do some link building with relevant local niche sites. Google provide more local authority when your website is mention by local blogs or sites.
Create Citation With Proper Address
Citation is your complete business information, like Name, Address and phone no. when you submit accurate information with local search directory and sites google more recommend your business. When create citation it’s not necessary to provide link of your website, generally google hate directory back-link.
So avoid to submit your website on low quality local directory, and keep in mind at all places your complete information should be accurate, If somewhere you change the phone no. google algorithm confused and may harm your overall site performance.
- Learn more about all local seo ranking factors.
Generate GEO Location Sitemap
Geo location sitemap help search engine to understand better about your actual location of business, In GEO location we create KML file , that also can help to create multiple location and exact view of google map navigation to the users and help google to understand accurate position of your Business location.
Earn Review From Clients
Local seo show review in result , review are awesome feature of google local business listing, Every time when you earn good review they add an extra weight to your position and when you cross more than 5 review with average rating of 3.5 they show yellow star rating and increase CTR.
Apart through this all the content created by your clients, they count for relevancy and read by google as a normal page. If you have more user generated content means they will help you to rank for with all the variant of your review content.
I hope this post will help you to improve your local search position, If you have any suggestion or query then feel free to drop a comment, I am always available to help you.
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