Knowledge of SEO techniques for a web designer is added advantage and its make web development more easy from multiple points of view. Web design of any website if followed by SEO parameters then it enhance the efficiency of website to rank faster in search engine. We will discuss some SEO techniques which every web designer must know.
Most Important SEO Techniques For Web Designing
- Smart and Responsive Design – An SEO Web site design should be responsive and attractive. Responsive website design is beneficial for SEO purpose. As search engines like Google always prefer to show responsive layout websites over smart device platforms. If any websites want to rank on smart devices search like smart phones or tablet its design should be responsive.
- Website Speed – As per SEO a website loading speed should be faster enough to load quickly even if customer have slower internet connection. If a website does not load quickly it’s not only affect your SEO ranking but also you are going to lose your potential customers and lots of visitors.
- Use of JavaScript – Java Script helps to create trendy and awesome websites still too much script can have negative effect in your Web site SEO. Search engine like those websites which have a balance of codes and scripting languages used to create its layout. Attractive website designing and layout attracts users but its important to attract search engine first so that you may rank and increase your impression on user search query.
- Clear Url Organization – A clear URL with clear understanding is must for an SEO friendly website. Search engine likes clear and briefly described Url relating the page contain and dislike long and ambiguous URLs. For an example is you are searching for web desgining course in Gurgaon you would prefer to click. www.w3trainingschool.com/web-designing-course-gurgaon/ rather then www.xyz.com/post/adashjshk
- Clean Code – Coding is the main element of Designing building but your website SEO matters how you write codes. Writing clean and easy to understand is best way to give clear instruction to search engine as well. A web designer can write effective codes and minimize the length of coding part as well. Stuffed pages with codes are not good as per search engine guidelines.
- Make Navigation easy for user – Website with easy user interface and navigation is best from SEO point of view. A well managed navigation structure enables user to visit multiple location of your website and access information. Easy navigation increases your customer retention rate as well as decreases your bounce rate thus search engine prefer websites with easy navigation.
- Less or limited use of flash – Search engine does not respond to flash content in a friendly manner. Search engine are not able to read flash content as well thus it is not going to help in website optimization on search engine. Flash content also can make website loading speed slow and most of the browser need plug in to show flash content thus using flash content in website is not a good idea as per SEO guideline.
- Compatible with multiple web browsers – A well designed website should be tested with multiple browser compatibility. It happens that website is working fine in some browser but the layout is not supporting good with some other web browsers. A multiple browser performance enhance website surfing experience on user for your website and increase user trust and retention as well.