There are multiple factors which affect your website rank. Few of the most important factors affecting your website SEO are
On Page SEO Factors-
On page SEO is one of the most important factor to affect your website rank.
- Keyword in title tag – Title Meta tag is one of the most important signals for search engine. Search gives more importance to Meta tag and keyword to find the relevant searches.
- Keyword in description tag – Keywords in description increases relevancy and weight age of content. It is any important SEO signal and increases the user click on search result page.
- Keywords is Headings – Keyword used in heading plays an important role as Heading tags have more weight age compare to other description on page and heading targets the topic of content.
- Headings tags- Heading tags are HTML title tags including tags from h1 to h6. They are used to distinguish between heading as which are main headings, which are minor headings and which are subheadings.
- Length of content- Length of keyword is important as search engine want to show most useful and information sharing content. Length of content and how much they are relevant to topic are plays important role in SEO ranking factor.
- Updating content – Keep your content updating and adding useful and relevant information. Search engine check for content those have latest and relevant information.
- Link Structure –Websites with strong link structure has more relevancies and proffered by search engine. Internal linking of website with relevant topics and structure is very important and essential from SEO point of view.
- Outbound links – Outbound link indexing toward to more informatics website for relevant topic is also useful and increase trust factor and relevancy of website.
- Image Optimization – Using proper tags to optimize your website images improves the visibility of website.
Off Page SEO Factor
–Those factors which are external to your website and affect your website ranking are called off page SEO ranking factors. Few of the most important off page SEO factors are.
- Number of linking pages and domain –No of linking pages or domain links coming inbound increase your domain authority and relevancy of your website and content. Inbound links is one of the most major parameter in website ranking.
- Link Relevancy – Inbound links improves page authority still it is only beneficial if link is coming from relevant source.
- Authority of inbound link domain – As the no of inbound link should be relevant same as inbound domain link authority should also be higher to boost the page rank.
- No of Do-follow and no follow links – Inbounds links are important but it should be do follow links as no follow links never increase relevancy.
Social Signals And Affect On SEO
Social signals are very much important as per SEO point of view for any website. Social signals are do follow links and increase website authority and visibility on search engine.
- Social websites have higher domain authority so search engines give them so much importance.
- Social sharing improves user visibility and improves the traffic and revenue of website.
- Social Sharing increase the impression as well as reach of your website. Sharing your WebPages information on social signal helps you to target your likeminded customers and increase your website links and relevancy.
- Social Signals are quick medium to boost your post and helps indexing your webpage in search engine.
Domain Factor
– Domain name and its extension also play important part in SEO visibility of your website.
- Domain name length – Domain name length also affects website SEO ranking factor. Long and lengthy domain names are not easy to remember and given preference by search engine.
- Domain history and age – You may not be the first person to book the same domain. Check domain history before buying it. If domain has been penalty recently it may affect your website. Domain age also affects your website trust factor.