Are you confused about Local SEO, I will clear all your doubt about it’s presence, Importance for businesses. Search engine always work hard to provide accurate data to their users, when they realize most of people search their required things and services in local area and city they release Local SEO for provide more useful results to their users.
What Is Local SEO ?
When users search things like, restaurants, hotels with or without city name, Google show 8 Google Map results with business contact information. As show below I have search for”SEO Company in Gurgaon” it show top 8 local results those optimize well for Local search.
- Learn How to Setup Google Plus Local Business Page
Most of time google show these search results with city name, but when Google thing you are looking for things those are easily available in local area like Hotels and restaurants it will show the results local results without city name.
Why Local SEO Is Important For Small Businesses?
Local seo is very important for businesses those are available with Physical address or delivering services to particular area like, Repairing shops, restaurants, hotels, fun parks, plumber and institutions etc.You may take benefits of Local SEO through several ways.
- More than 60% audience search businesses and their required things in local area and city, so it can help your business to found online by local audience.
- These results show Businesses contact information like, Address and phone no, users may instant call you for their requirements without wasting their time.
- These results are available with map, if your business is available in less known area they easily can reach through help of google Map (So keep your business on right place with map). These results are available with Get Direction option for easy navigation and measuring business distance from users preferred location.
- When users search businesses in mobile they have option to call the business number, so it also increase your queries.
- Reviews in Local Businesses are very important and help users to choose the best business loved by others, If you have good review then it will help you to engage more audience then others and very helpful for good position.
For small scale and budget business, Local SEO is very helpful for generate nearby audience. When it comes to local SEO it’s not so hard to setup and optimize, everyone with basic knowledge of Computer, Internet, SEO and Google Plus can setup their own Local Search results and can be found by lot’s of local clients. Conclusion:- I hope after reading this article you understand what is Local SEO ? If you like this post then please share it with your friends . If you have any suggestion or query then feel free to drop a comment, I am always available to help you.