Are you looking for a Digital Marketing Course?
Do you have confusion regarding your Career in Digital Marketing?
Here you will learn about the different career opportunities you will have after learning digital marketing.
Now, you must think why to learn digital marketing? It’s simple, expertise in the field which is most demanding in the market because the demand for that technology is high. Same content goes with a business, you actually try to give people the products and services they are in need for.
Digital Marketing is the new era of Marketing. If you are still thinking of learning the traditional marketing skills whether they are required for your own business or for some kind of job, you are actually wasting your time and money on that thing. You might have to face failure in the traditional marketing field.
We are living in a world that is fully dominated by technology. In that scenario, one field which is coming up is Digital marketing. Digital marketing is a vast field and it has endless opportunities.
Why this fact has been repeated here is due to the reason that every single business is trying to shift to the digital or we can cay online platforms of marketing. It’s because their targeted audience is present online. No one prefers to find an offline store or shop today to get products and other types of service. They just open their smartphones or laptops and search for them on Google.
That’s why businesses are moving online and the companies need skilled digital marketing professionals to manage their digital marketing strategies in order to provide more growth to the companies. Digital Marketing course is the best thing if you can get a good institute who provides in-depth knowledge of all the digital marketing platforms like SEO, SMM, PPC, Content marketing etc.
Digital Marketing Increasing Demand
Digital marketing is also one of the most demanded courses in the current market and people are also realizing its importance, many of the businessmen are also looking for a digital marketing course to run their business online.
Digital media is the best performing platform right now to advertise any products, it gives you the best return and tracks the things down are further evaluate the products and promotions according to the data accumulated.
After doing the digital marketing course you have a lot of options in it because digital marketing is one of the most demanded courses of the generations. Since digital marketing is a new technique of marketing, companies are even ready to hire candidates who have just the basic knowledge of all the digital marketing methods because the demand is high and to hire a digital marketing candidate it also depends on the budget of a company.
So, you have all different options if you have full knowledge you will definitely grab a handsome salary in a big company or you can start from the very basic level continuously learning and exploring the field on live projects in small startups.
Organization are searching for fresher who can join them and uplift the organization leads and branding, digital does everything and generate the sales from online market. Most of the companies do not send their executive in the field because they have a good digital marketing strategy and ranking. Talking about career opportunities after the digital marketing course then there are a lot of opportunities available in the market.
Digital Marketing Career Opportunities
Job Opportunities – There are huge Digital Marketing Job opportunities especially in India. The major requirement of digital marketing professionals is in the field of jobs, there is a huge demand in digital marketing as every business is moving to the online platform today, people have started realizing its power that if you are not present online it means you do not exist in the market.
Every small and large business is into the digital marketing platform which calls for the more and more digital marketing professionals. There is more demand in the market as compare to the professionals available in the market. Fresher are also taken very quickly in big organizations without asking too much.
Digital marketers are getting hired hand to hand, the only thing you need is the certification and skills in digital marketing, it will land you to a good job. Digital marketing is an area where professionals also get a handsome salary at an early stage like if you are starting as a fresher in the industry then 3.5 LPA will be the average package for you and by the time you will grow with the industry standards your salary will also increase simultaneously.
A candidate having 4+ years of experience in digital marketing who have worked on different projects and have brought the results will be easily hired at the position of a Digital Marketing Manager.
The Average Salary for a Digital Marketing Manager varies between 15 LPA to 20 LPA. This figure can move a little bit high as well as low. Higher will be in the big organizations and it can go some low in small startups.
Here are some of the job profiles on which you will get the chance to work if you are serious about your career in this amazing pool of opportunities:
- Digital Marketing Manager
- Content Marketing Manager
- SEO Executives
- Social Media Marketers/Planners
- Search Engine Marketers
- Content writers
- PPC experts
Freelancing – Freelancing is the most common and forwarded career opportunity which people follows after doing the digital marketing course. Under this people are free to do the things on their own and they are king for themselves. They do not have to work under any manager or owner, they will be handling the things on their own.
Freelancing is basically getting the digital marketing work from clients be it be national or international, under this you will get to learn many things.
Most of the people do digital marketing course just for freelancing because they cannot work under any manager so they prefer to do it on their own. Freelancing can be part time and full time. If you don’t have much time but you want an extra income then you can go for part-time freelancing.
And if you have a whole day and you have skills then you can do it as your main source of income. In both the ways freelancing a good option whether you are doing it for part time or full time.
But in the start, you have to build a good profile for you. And sometimes you even have to work for free at the initial stage of your freelancing career because at that time money should not be your priority. Gaining experience and exposure from different types of projects should be your first choice.
You will learn a lot of things in starting how to complete the projects within the given deadline, how to deal with the errors or barriers coming in the way of your work etc. After getting experience, you can set a fixed amount for yourself once you get the analyzation how much you should charge according to your skills.
A lot of people left their jobs when they start doing freelancing. There are many people who are working as a freelancer from 10 or 15 years and they are happy with their work. They do not have a boss on their head all the times and they can manage their personal and professional life easily. They can work in the environment they want to.
Some of the freelancing websites to start your career are Freelancer.com, Fever, Upwork etc.
Business – Learn Digital Marketing and grow your business or if you already have a business, promote it & make your reach to your potential customers. If your dream is to do your own business then you can promote your business online as most of the people you will find are on the digital platform like social media. It is easy to promote the product and services online as you can segregate the people and target them individually.
With the help of a digital marketing course, you can successfully run your business and can do much better than your competition. Having a business is one thing but if you can’t improve your business area on the internet then it will not give you any kind of profits.
With the help of digital marketing:
- You can increase the branding of your brand
- Improve the reach of your business.
- Attract more potential customers to your business website.
- More Precise targeting can be done.
Many businessmen also do digital marketing course just to run their business gracefully and make their business an online presence. Making the business presence online is very important these days because everyone is getting online and if you are not online then you are losing your foot in the market.
Others – Apart from all these you can also do
Affiliate marketing: With Affiliate marketing, you can earn a good amount of money from. Affiliate marketing is referring the product to others from your side on which company will give you the referral amount. People doing affiliate marketing are earning good from it and it is by doing a few hours only. You can be a good affiliate but for that, you should know the digital marketing technique to promote the products.
There are so many websites like Amazon, Paytm etc who give this opportunity to the people to become their affiliate associate and refer their products online through their websites. On having sales on their products they provide you with some commission. The commission varies from 1% to 10% on different product categories.
You just have to join and list their product on your websites. Many people are earning a good amount of money with affiliate programs but it also requires knowledge of digital marketing methods.
Blogging: Blogging is also an extra source of income which you can generate from Google Adsense. If you love to write something then you can write a blog or an article which will give you the money. Many of the bloggers get sponsorship from different brands which also making money from other side and many bloggers get the chance of getting famous in their own category.
Blogging is made for the people who have a passion for writing or who wants to explore themselves in this field. If you are a good content writer, you have good command over the English language you can earn a decent amount of money in starting.
Slowly you can improve your skills and your reach in the market and make some tie-ups with companies to promote their products or services through your website.
But it takes a lot of time, you have to be patient in this field plus your content should be original and informative for the people out there. Give them some useful information through your blog and you will excel. In order to promote and increase your blog’s name, you should be familiar with digital marketing methods.
These are the major options you will have after completing your digital marketing course. Now, comes the question from where you should learn digital marketing? There are a lot of institutes who provide this course or you can learn it by yourself through the internet.
But if you want to learn with practical exposure try and search institutes who give training on live projects. Like W3trainingschol Gurgaon is the best option if you want to master Digital Marketing.